Short answer
Framer is the default choice if you want a polished marketing site live quickly on a tight budget: the paid entry tier is $10/month and it already includes a CMS. Webflow takes the lead as soon as the site grows — its Basic plan allows 300 static pages against Framer’s 30, and it stays structurally deeper on complex projects.
- Pick Framer if you are a freelancer, solo operator or small studio, the site stays under 30 pages, and you want to ship this week.
- Pick Webflow if you have a lot of pages, a team, or governance and compliance requirements.
- The pricing tipping point: Webflow only unlocks its CMS on the Premium plan at $25/month — the $15/month Basic plan has none. Framer includes a CMS from $10/month.
See Framer pricing → · See Webflow pricing →
Prices checked on 25 July 2026 on the official pages, on annual billing. Monthly billing costs more on both platforms. Verify current pricing before subscribing.
Pricing comparison
| Criterion | Framer | Webflow |
|---|---|---|
| Free plan | Yes — Framer subdomain, 1 GB bandwidth | Yes — webflow.io subdomain, 2 static pages, 1 GB |
| First tier with custom domain | $10/month (Basic) | $15/month (Basic) |
| CMS on the entry paid tier | Yes — 2 collections, 1,000 items | No — requires Premium ($25/month) |
| Pages on the entry tier | 30 pages | 300 static pages |
| Bandwidth on entry tier | 50 GB | 10 GB |
| Next tier up | Pro — $30/month (150 pages, 10 collections, 100 GB) | Premium — $25/month (CMS, scalable bandwidth up to 2.5 TB) |
| Team tier | Extra editors at $20/month each | Team at $2,500/month, annual contract |
| Forms | Included | 50 submissions on free, unlimited from Basic |
Framer in detail
Framer started as a design tool and grew into a full publishing platform. Its logic: you draw the page, you publish, there is no step in between. That explains both its speed to launch and its ceiling on larger sites.
Strengths
- The cheapest entry tier that includes a CMS. At $10/month, Basic gives you a custom domain, 2 CMS collections, 50 GB of bandwidth and built-in SEO. Nothing at that price point matches it feature for feature.
- Generous bandwidth from the start — 50 GB against 10 GB on the competing tier, for a lower price.
- Speed of production. For a 5 to 20 page site, you go from blank canvas to live site in a working day.
- Viewers are free. You can have as many people review and comment as you need without paying for extra seats.
Limitations
- The page ceiling arrives fast. 30 pages on Basic, 150 on Pro. Beyond that you buy add-on blocks ($20 per 100 pages, 700 maximum). For an editorial site or a catalogue, that is a hard stop.
- The credit model. Assisted features consume monthly credits shared across the workspace, so your real cost becomes variable and harder to forecast than a flat subscription.
- Add-ons stack up. $20 per translated locale, $50 per 500,000 events for A/B testing, $200 for advanced hosting. A bill that starts at $10 can triple depending on needs.
- Seats are capped at 10 on both Basic and Pro.
Webflow in detail
Webflow is a professional web production tool: it exposes the underlying HTML and CSS structure behind a visual interface. The learning curve is steeper, but the ceiling is considerably higher.
Strengths
- 300 static pages on the Basic plan, ten times the limit of the competing tier. Decisive for a content site.
- Fine control over the output. Where Framer abstracts layout away, Webflow lets you manipulate structure. On a demanding design, that is the difference between « close » and « exact ».
- Scalable bandwidth on Premium, from 50 GB up to 2.5 TB depending on the tier. A high-traffic site never has to change platform.
- Unlimited forms from $15/month, with password protection included.
Limitations
- No CMS on the Basic plan. This is the most common pricing trap: people compare $15 to $10 thinking they are comparing the same thing. The moment a blog or a dynamic list enters the project, the real entry price is $25/month.
- The jump to Team is brutal — $2,500/month on an annual contract. There is no intermediate tier for a small team that needs publishing workflows and governance.
- Longer ramp-up. Understanding the box model, classes and breakpoints takes real learning time. For a single page, it is disproportionate.
- Priced per site. Each site carries its own subscription, which adds up when you manage several.
Which one for your situation
You are a freelancer and you need a marketing site
Framer. Under 30 pages, $10/month, a CMS that is enough for a case study page and a light blog. The time saved on launch converts directly into billable time.
You are launching a content site or a publication
Webflow, going straight to Premium at $25/month. The 300 static pages and scalable bandwidth avoid a migration eighteen months from now — and migrating an indexed site always costs more than the initial price gap.
You are an agency delivering client sites
Both, depending on the project. Framer for fast, small-budget deliveries; Webflow for bespoke work. Watch the economics: Framer charges $20/month per extra editor, while Webflow attaches a subscription to every site.
You are a company with a marketing team
Webflow, but budget for the Team tier. That is where the real needs live — publishing workflows, activity logs, permissions — and $2,500/month changes the equation entirely. Evaluate it before you commit, not after.
What it really costs over a year
The advertised price is never the price paid. For a ten-page marketing site with a blog, on annual billing:
- Framer Basic: $120/year, plus extra credits if you use assisted features, plus $20 per locale if the site is multilingual.
- Webflow Premium: $300/year, CMS included, no per-locale surcharge at that tier.
The real gap narrows to roughly $180/year. At that level the question is no longer price — it is how many pages you expect to have.
Verdict
There is no absolute winner, and asking which one is « better » is the wrong question. The right one: how many pages will your site have in eighteen months?
Under 30 pages, Framer is cheaper, ships faster and is entirely sufficient. Above that, Webflow avoids a migration that will cost far more than the subscription difference. And if you are torn, both have a free plan: build the same homepage on each before paying anything. Two hours of hands-on testing beats ten comparison articles.
Get started with Framer → · Get started with Webflow →
Frequently asked questions
Can you migrate from Webflow to Framer, or the other way round?
There is no direct export/import between the two. The site structure has to be rebuilt, and only the content — copy, images, CMS entries — can be moved manually. Plan a migration as a rebuild, not a transfer, and set up redirects so you do not lose the search rankings you have earned.
Which is better for SEO?
Both handle the fundamentals properly: title and meta tags, clean URLs, sitemaps, structured data, fast hosting. Ranking differences will come from your content and inbound links, not the platform. One practical point in Webflow’s favour: redirects are available from the Premium plan, while Framer only offers them from Pro — which matters during a rebuild.
Can you use your own domain on the free plan?
No, on neither platform. The free tier forces a platform subdomain. Custom domains arrive with the first paid tier — $10/month on Framer, $15/month on Webflow.
Is there a commitment or a refund window?
The lowest prices assume annual billing. Framer states a 14-day refund right for customers in the European Union and Turkey. Check the terms that apply in your country before committing to a year.
Do you need to know how to code?
No, in both cases. Framer requires the least technical background. Webflow does not require you to write code, but understanding HTML structure and CSS concepts speeds up the learning curve considerably — without that basis, the tool feels needlessly complex.